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A photograph of a slide being projected in a lecture hall. A group of people is sitting in the lecture hall attentively listening to a presentation on a large screen. The slide is titled "Pharmaceutical companies must answer patient-centric questions for successful performance". There are three sub-headings on the screen and each of the subheadings have a series of questions about why the drug is beneficial for a patient. The sub-headings are:<br /><br />- Pricing and Contracting Strategy<br />- Pull-Through and Marketing Execution<br />- Performance Measurement

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A photograph of a slide being projected in a lecture hall. A group of people is sitting in the lecture hall attentively listening to a presentation on a large screen. The slide is titled "Pharmaceutical companies must answer patient-centric questions for successful performance". There are three sub-headings on the screen and each of the subheadings have a series of questions about why the drug is beneficial for a patient. The sub-headings are:

- Pricing and Contracting Strategy
- Pull-Through and Marketing Execution
- Performance Measurement

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"A photograph of a slide being projected in a lecture hall. A group of people is sitting in the lecture hall attentively listening to a presentation o...