A person sitting on a bed with their head in their hands. The person is wearing an orange hoodie and is facing away from the camera. The background is white and there is a large black and white illustration of a tree-like structure in the center of the image. The tree is made up of various words and phrases written in different sizes and colors. The words are arranged in a way that they form the shape of a brain with the words "Psoriasis patients" and "It's not just about what's on their skin" written above and below the tree. The phrases include "Why am I being excluded?" "Stained" "Sticky" "Frustration" "Low self-esteem" "Irritation" and "Not". The overall tone of the illustration is humorous and lighthearted.

• Illustration

• Public Relations